marketing
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How to tell if you need an AI chat, AI workflow or AI agent?
AI chat answers you. An AI workflow runs a plan with one AI decision inside it. An AI agent has only an objective. The kitchen-fire story from my Block71 Jakarta talk, and a 2×2 for deciding which one to trust with each marketing task.
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Claude Code Plugin for Integrated Marketing Campaigns
I run marketing for multiple brands; either in a very small team, or on my own. So to be able to keep up with marketing initiatives, I built a agentic campaign engine to help me. Now, I just describe the campaign once, and everything after that comes out of the same brief, the same message,…
