📍 Singapore
I’M ALEX – MARKETING TECHNOLOGIST IN SINGAPORE WITH 20+ YEARS OF EXPERIENCE
I specialise in digital marketing, SEO, and automation
![](https://halfborg.com/wp-content/uploads/2024/04/IMG_20240408_152708-EDITa-1024x522.jpg)
I have worked with Fortune 500 clients including Microsoft, EMC, IBM, Symantec, Cisco Systems and Oracle to create content-driven lead generation campaigns. I also founded a tech startup, leading the in-house digital marketing team for 10 years, focusing on content strategy, SEO and funnel optimisation, and martech integration.
HOW CAN I HELP YOU?
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Content development
As a freelance copywriter, I specialise in content for lead generation, including blog articles, eDMs, event invites, and white papers.
Search Engine Optimisation (SEO)
From producing regular content; to optimizing your site’s structure and schema microdata; to enhancing load speeds and mobile responsiveness, every element of your site needs to be meticulously crafted to improve search engine visibility. My platform of choice is WordPress 🙂
![](https://halfborg.com/wp-content/uploads/2023/11/Screenshot-2023-11-30-073546-1.jpg)
![](https://halfborg.com/wp-content/uploads/2023/11/halfborg-flowchart-illustration.drawio-1.png)
Marketing Ops & Automation
Set up email journeys in Brevo (formerly known as Sendinblue) or Mailchimp; improve conversion funnels in Unbounce, set up conversion tracking in Google Ads and Meta; automate marketing workflows in Python and ChatGPT