I have worked with Fortune 500 clients including Microsoft, EMC, IBM, Symantec, Cisco Systems and Oracle to create content-driven, inbound lead generation campaigns. I also founded a tech startup, leading the in-house digital marketing team for 10 years, focusing on content strategy, SEO and funnel optimisation.
HOW CAN I HELP YOU?
As a freelance copywriter, I specialise in content for lead generation, including blog articles, eDMs, event invites, and white papers.
Search Engine Optimisation (SEO)
From producing regular content; to optimizing your site’s structure and schema microdata; to enhancing load speeds and mobile responsiveness, every element of your site needs to be meticulously crafted to improve search engine visibility. My platform of choice is WordPress 🙂
Marketing Ops & Automation
Set up email journeys in Brevo (formerly known as Sendinblue) or Mailchimp; improve conversion funnels in Unbounce, set up conversion tracking in Google Ads and Meta; automate marketing workflows in Python and ChatGPT